Monday, February 22, 2010

Do I need a Bridal Consultant…and what are the benefits of having one?


Do I need a Bridal Consultant…and what are the benefits of having one?


Congratulations on your engagement! This is an exciting time for you and your fiancé(e). The next step is figuring out where to start with your wedding plans. With so many people interested in providing you with more advice than you can possibly absorb, hiring a bridal consultant should be the next item on your “to do” list.


Some time ago bridal consultants were thought of as a luxury hired only by the affluent. Today, however, this is not the case. Since 1999, the demand for services from bridal consultants commonly referred to as wedding coordinators or planners have increased tremendously. They specialize in planning every moment of your wedding day and beyond providing everything from advice on social etiquette to menu selection. Include them in your wedding budget along with the photographer, caterer, and DJ.


Ask anyone who has planned a wedding and they will quickly tell you the process is a full time job. There is so much to do and so much to learn within a finite period of time. Few brides-to-be are experienced in orchestrating an event as large and important as a wedding. They often overlook the pitfalls of their plans, leaving many things to go awry. Today, very few couples have the time required to successfully plan, manage, and execute a flawless wedding day event.


The role of bridal consultants is to offer a level of expertise, knowledge and creativity you won’t find anywhere else. They are part Martha Stewart, part Miss Manners just oozing with imagination and know where to find all of those unique and dazzling touches to transform your wedding from cookie cutter to couture. They research the best deals around, provide a host of products and vendor services that can meet your financial parameters, and take the stress out of your hands while allowing you to maintain total control over your wedding day plans. Bridal consultants can also secure discounts for their clients or negotiate better deals than couples can do for themselves, resulting in substantial savings. In some cases, they can even arrange travel plans and honeymoon packages through their many contacts. Here is a video of a candid interview with a couple who hired a wedding planner for full service planning services where they talk about the benefits of having a planner from beginning to end. www.vimeo.com/6996863


For couples who want to do their own planning, bridal consultants can be hired to provide advice that ensures each couple’s plans are on the right track. They can also supervise and coordinate the special wedding day event, while you entertain your guests and family with a stress-free smile. They ensure all key players including vendors, guests, bridal party and the bride and groom, are in place at the right time doing the right thing. They also know what to do and when to do it, so the production of the day’s event flows better than expected. Should a crisis arise, a good consultant is able to take care of it without the bridal couple ever knowing there was one. With all the costs involved in producing a wedding, the fee for “Day Of” coordination is a small price to pay for peace of mind.


Couples today will find fees for consultants affordable. Bridal consultants can charge a flat fee, an hourly rate, or a percentage of the wedding budget. Very often the money a consultant saves a couple surpasses the cost of their services. As a general rule, a bridal consultant’s services should amount to 10%-20% of the total wedding budget.


When you consider hiring a bridal consultant, be safe by asking for credentials. Typically these professionals do not have to be certified, so if you find one that is, it’s a sign that they have a strong commitment to delivering the best service possible. You might check to see if they are active with any professional affiliations such as the Association of Bridal Consultants or the International Society of Events. These organizations adhere to high ethical standards and business practices. To be part of them, individuals must demonstrate solid values, a high level of integrity and a commitment to excellence. Finally, ask your bridal consultant to show you a portfolio of past weddings and references. Make sure their portfolio exudes the caliber of wedding you envision for yours. This is how you weed out the professionals from the hobbyists. Trust me – there are a lot of hobbyists out there so BUYER BEWARE. Remember, you must feel comfortable with this person – after all you’ll be spending a lot of time together!


You only get one shot at the biggest day of your life…only one chance to make it amazing…don’t gamble with disappointment – hire a professional bridal consultant TODAY! May your wedding be A Perfect Setting and everything you envisioned it would be!


This article was written by Tamieka L. Jones, founder of A Perfect Setting Wedding and Events, Inc. She is certified and holds the trademarked title of Professional Bridal ConsultantTM with the Association of Bridal Consultants. She also serves as the wedding coordinator for the renowned Abyssinian Baptist Church in Harlem. She is a highly sought -after wedding planner in the tri-state area. All her clients have benefited from her acute attention to detail, out of the box ideas, love for décor and passion for celebrating the many milestones of life.


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